SEO

4 Ways to Acquire LinkedIn Traffic to Your Blog

Social media plays a vital role in achieving traffic to your blog. It’s not easy to use social media and achieve the desire results. A proper use of social media can helps to get covet results. Facebook ,Twitter and LinkedIn are the largest social network but Linkedln is better social media site for business point of views that can helps you to drive traffic and qualified leads to your website. People use LinkedIn as business point of view rather than other social networking sites where people use to kill time to entertain themselves. LinkedIn is a great channel for marketing.

linkedin

Here are some traffic driving LinkedIn tactics:
1. LinkedIn Pulse

It is a content publishing platform where people can only post if they are invited. This will include Big names like CEOs etc. Now a days it notifies the articles posted on it from anyone. This will helps in getting the content in front of a large audience. Linkedln pulse will only features the articles that appear to be gaining traction. Once a post is published your first degree connections plus anyone who follows you after reading a post of yours will be notified by default. LinkedIn inside features will include likes, comments, shares, and views to determine the quality of your content.

2. Reaching your targeted audience with groups

Millions of groups are available on Linkedln from them some are worthy and some are worthless . It is necessary to reach the perfect audience so, join the relevant group and show initiative through discussion or engagement which can drive required audience. Go into each group individually, and look at the most recent posts. You’re looking for groups that not only frequently post and share content but also engage with it. Various posts will get read by people and they will comment and like. So it will helps you in building your connections . The main key point to be kept in the mind is that never post too much content it will lead you as spammer.

3. Grow your Network

The main purpose of linkedln is to grow network. Growing a large network can help you in promoting your business. After making connections then start sharing your content and get involved in commenting ,liking, sharing the others content also. You can always endorse someone for skills to make them look better to potential employers.

grow your network

4. Share the right content

Sharing the useful content is necessary because that will train connections to pay attention to your posts. It will make you their “go-to guy” and will consult you when they need you. If you’re constantly posting links to really useful content, people will eventually notice that you only link to things they are interested in. When you link to your own articles, they will view those as well.

At last, Linkedln is a business oriented site and will keep growing in the future. LinkedIn could drive a massive amount of traffic to your site in the future. The four tactics I’ve shown you in this article must be used as a part of a complete LinkedIn strategy.

Advertisements
SEO

Digital Marketing: What Is it & Why It’s Imperative?

Digital Marketing is used to drive direct sales via Internet, increase the visibility of website and the promotion of brands & products through one or more types of electronic media. Digital marketing landscape continues to grow at a rapid pace.

Digital advertisers analyze marketing campaigns and monitor things like what is working & what’s not working, what is being noticed mostly, how regularly and for how long, sales tracking, what content doesn’t work & what works etc. The Internet channel is most closely associated with digital marketing including mobile apps, mobile instant messaging, wireless text messaging, google ads, radio channels & digital television etc.

digital marketing

Digital media is so pervasive through which individuals have access to info anytime & anywhere they need it. Digital media is an ever growing source of social interaction, shopping and entertainment. Consumers are now exposed not just to what your company says about your products & brands but what the other people & media is saying about your products. Consumers are more likely to believe them than you.

Digital Marketing has many forms ,Which can be used  as per the need to help your business. These various forms of Digital Marketing are briefly explained below – This is just an example.

 

  • Search engine marketing (SEM)
  • Search Engine Optimization (SEO)
  • Social Media Marketing (SMM)
  • Email marketing
  • Content marketing
  1. Search Engine Marketing (SEM) :- SEM is a type of Internet Marketing associated with Researching, Submitting and Positioning of a website within the Search Engines to achieve the maximum visibility and get organic Traffic from search engines .
  2. Search Engine Optimization (SEO):- SEO is a process of getting traffic from Organic or Natural search results on Search Engines. Search Engine CRAWL the web page to see what is there. The basic principle of operation of all the Search Engines is the same, only the difference between them lead to major changes in Results Relevancy.
  3. Social Media Marketing (SMM):- SMM is a process of gaining the traffic from Social Media Sites Like Facebook, Twitter, Instagram, Pinterest, Google+, LinkedIn and  YouTube etc. The goal of SMM is to produce content that users will share on their different social networks. It also involves Paid Advertising through Social Media Networks.
  4. Email Marketing: – Email Marketing is a form of Direct Marketing that uses the Electronic mail as a means of Communicating Commercial message to an Audience. Email Marketing provides more opportunities for The Business and drives a better ROI (Return on Investment). With Email Marketing, Business can create deep relationships with a wider Audience.
  5. Content Marketing: – Content Marketing is a process of creating and sharing valuable, relevant content to attract and acquire the targeted Audience in order to drive profitable Customer Action. The type of content you share is closely related to what you sell.

These all are the digital marketing techniques which are  used to drive direct sales. As we grow more digitally, the digital media is an ever growing source of shopping, social interaction and entertainment. It also helps to increase the business globally; even small companies are now worldwide participants. Digital marketing offers a way to move outside your field & into the world at large.

If you want to hire a Digital marketing company India, Seasia Infotech have team of skilled and experience  SEO, SMM & ORM professionals who  are experienced in delivering quality results.